Product design, engineering and entrepreneurship, first-hand.
“Toque de Ingenio” is the i-mas podcast focusing on engineering, product design, and technological entrepreneurship. Edgar Guerrero interviews founders, engineers, and professionals about prototyping, electronics, automation, and manufacturing. Each interview gathers insights and experiences for those involved in developing products or looking to improve their industrial processes.
01 / What is
Interviews focusing on product development and industrial innovation.
How to validate an idea, move from prototype to manufacturing, or integrate a robot into a real process. The speakers discuss the challenges of their projects, along with the lessons they’ve learned from starting and working in the industry.
Direct experience
Entrepreneurs, engineers, and professionals are sharing their experiences and what they’ve learned.
Technology and business
Design, prototyping, manufacturing, management, and the decisions that link different stages together.
In video and in writing.
Each chapter has its own video on YouTube and an accompanying article with the key information.
Would you like to apply these ideas to a project? Discover our services. product design and development, Electronic engineering and Industrial automation and robotics.
02 / Episodes
Find your next conversation.
Choose a topic or browse through all the chapters. You can watch the full interview or read its main ideas.
Mostrando 19–24 de 28 capítulos · Entrepreneurship
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Episode 43 · 53 min
Design of a perfume bottle: the case of Octane Fragrances
Ángel Cazorla · Octane Fragrances
Ángel Cazorla explains the development of Octane with i-mas: the design of the bottle, the mechanism, prototypes, and refills, all inspired by the world of motorcycling.
Read the article from the chapter. -
Episode 42 · 1 h 20 min
Aerospace engineering: designing and working at DCUBED
Guillem Quintana Buil · DCUBED
Guillem Quintana Buil shares his experience at DCUBED: system integration, mechanisms for satellites, testing, and working at a German startup.
Read the article from the chapter. -
Episode 29 · 1 h 37 min
Industrial branding and product design: Marc Morillas’s perspective
Marc Morillas · Morillas
Marc Morillas explains how to connect brand, product design, and customer experience. Key strategies for communicating a company’s value, particularly in an industrial setting.
Read the article from the chapter. -
Episode 26 · 1 h 48 min
Artificial intelligence for businesses: processes and judgement with Xavi Laballós
Xavi Laballós · Growth Hacking Course y TheGrowthAgency.io
Xavi Laballós is examining the application of artificial intelligence in businesses: covering processes, the relevant context, review of results, and team training.
Read the article from the chapter. -
Episode 25 · 1 h 28 min
R&D and innovation projects: technical documentation and product development with Leyton
Xènia Carballo · Leyton
Xènia Carballo explains how to document research and development (R&D) projects: technical challenges, testing, team involvement, and evidence of development.
Read the article from the chapter. -
Episode 23 · 1 h 17 min
Crowdfunding a product launch: prototypes, costs and validation with Valentí Acconcia
Valentí Acconcia · Consultoría de crowdfunding Vanacco
Valentí Acconcia explains how to prepare a product crowdfunding campaign: prototype, community, price, costs, and industrialization before delivery.
Read the article from the chapter.
Participate
Do you have an experience you’d like to share?
If you’ve developed a technology, initiated or experienced a transformation within your industry, please write to us. We’re interested in the decisions made, the lessons learned, and also the paths that didn’t go as planned.