be·ia
Technology for the next generation
Be·ia
Technology for the next generation
Project
be·ia is the biggest technological disruption in the field of emotional ultrasound and obstetrics. Thanks to innovation and artificial intelligence, we achieve hyper-realistic images of babies in gestation.
be·ia is an innovative, portable, and compact device with an ergonomic and practical design that is incredibly easy to use, offering amazing real-time results to create an unforgettable emotional bond.
An award-winning project recognized with a Gold Delta at the ADI-FAD Awards 2024 in the Digital Devices category.
Project
be·ia is the biggest technological disruption in the field of emotional ultrasound and obstetrics. Thanks to innovation and artificial intelligence, we achieve hyper-realistic images of babies in gestation.
be·ia is an innovative, portable, and compact device with an ergonomic and practical design that is incredibly easy to use, offering amazing real-time results to create an unforgettable emotional bond.
An award-winning project recognized with a Gold Delta at the ADI-FAD Awards 2024 in the Digital Devices category.
Our Process
01/
Challenge
Global and revolutionary project
With this project, the i-mas team had to involve all departments, working together in a coordinated manner to achieve the best possible result. The challenge of this new product was to create a revolution in prenatal ultrasound.
02/
Development
Ergonomic, minimalist and clean design
The product design is ergonomic and portable, with a clean and minimalist casing that combines oak wood with a white finish to create an elegant and modern style.
Additionally, the user interface has been carefully designed to create a unique and user-friendly experience.
03/
Final product
Cutting-edge software powered by Artificial Intelligence
Thanks to innovation and artificial intelligence, we achieve hyper-realistic images of babies in gestation, providing a definitive solution that leaves no one indifferent. Without the need for post-production, be·ia is the only system on the market capable of processing 3D, 4D, or 5D baby images from any ultrasound machine in milliseconds.
User Interface Development
An innovative project that redefines emotional and obstetric ultrasound, challenging us to design a user interface that delivers a unique and intuitive experience.
Our meticulous research and development, focused on real-time hyperrealistic visualization of babies, resulted in a user interface that creates a unique connection between technology and emotion.
User Interface Development
An innovative project that redefines emotional and obstetric ultrasound, challenging us to design a user interface that delivers a unique and intuitive experience.
Our meticulous research and development, focused on real-time hyperrealistic visualization of babies, resulted in a user interface that creates a unique connection between technology and emotion.
Brand Identity
Strong and consistent brand identity
We have worked on the brand identity to give strength and personality to the product. We have conducted a naming study, typography analysis, and color palette selection to achieve a unified and coherent image, effectively reflecting the brand’s values.
Brand Identity
Strong and consistent brand identity
We have worked on the brand identity to give strength and personality to the product. We have conducted a naming study, typography analysis, and color palette selection to achieve a unified and coherent image, effectively reflecting the brand’s values.
Team
A project involving all I-MAS departments, working together in a coordinated way to achieve the best possible result.
Team
A project involving all I-MAS departments, working together in a coordinated way to achieve the best possible result.
